The diploma thesis is focused on social tourism in Brno. The aim of the thesis is to analyse in what measure the tourist services are adapted to young people, families with children, physically handicapped people and seniors in Brno. The thesis is divided in theoretical and analytical part. The analytical part can be divided into four groups such as attractions offer, analysis of accommodation services, gastronomic services and transport services. These services are evaluated in demand of each segment. The selected destination is analysed in attractiveness for each segment.
| Identifer | oai:union.ndltd.org:nusl.cz/oai:invenio.nusl.cz:163976 |
| Date | January 2012 |
| Creators | Kytlicová, Pavlína |
| Contributors | Petrů, Zdenka, Voříšková, Barbora |
| Publisher | Vysoká škola ekonomická v Praze |
| Source Sets | Czech ETDs |
| Language | Czech |
| Detected Language | English |
| Type | info:eu-repo/semantics/masterThesis |
| Rights | info:eu-repo/semantics/restrictedAccess |
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