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Analýza prodejních dat vybrané společnosti se zaměřením na rychloobrátkové zboží / A sell-out data analysis of a particular company with focus on fast moving consumer goods

The thesis deals with data analysis importance for decision making process. The theoretical part focuses on characteristics and specific attributes of the business intelligence, its history and development, limitations and opportunities. The data processing as well as steps or techniques necessary for the analysis are further examined. The practical part deals with sell-out data analysis of a particular retailer from its supplier point of view. The sell-out data analysis is based on real business examples and results in recommendations for a business team.

Identiferoai:union.ndltd.org:nusl.cz/oai:invenio.nusl.cz:86045
Date January 2011
CreatorsKořínková, Martina
ContributorsFilipová, Alena, Zeman, Jiří
PublisherVysoká škola ekonomická v Praze
Source SetsCzech ETDs
LanguageCzech
Detected LanguageEnglish
Typeinfo:eu-repo/semantics/masterThesis
Rightsinfo:eu-repo/semantics/restrictedAccess

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