The project¡§M-Taiwan¡¨which is now developed in a 5 year - 500 billion NT public construction plan, is a WiMAX based policy of national information and communication development. The research, basing on well-constructed PWLAN in the future, discusses the possibility of ¡§real time news transmission¡§, which put into place by the alternative way of SNG date transmission, the wireless network transmission, and evaluates the plan according to finance modules.
The research is founded on documents collecting, interviews with experts, finance module evaluation. The research presents a business mode providing in time news transmission service by wireless network, and names it as WNG (Wireless News Gathering). The goal is to provide the same transmission quality as current SNG, but lower cost and simple process. The plan is to operate a company, offering rental or sales of WNG cars, for replacing the SNG car. And the company applies WVPN from WISP in order to supply transmission service of voice & image and guarantees the security. The first target market is for public media. For common people use is the second. The company is positioned as a wireless network based industry, offering in time data connection.
The finance evaluation appears that, under discount rate 3.95%, the project will gain a net present value of 65,463,081 during 7 years operation in a common market. The Internal rate of return is 73%, which is much higher than 18%, the remuneration rate of common new creation industries. The innovative project is with high profit and fast cost recovery. Followed by sensitivity analysis, we know that the project is affected the most by sales income and operation cost, and is affected the least by capital expense. Thus, in order to avoid the price competitions after the competitors come into the industry, at the beginning the company may increase the investment of capital, to raise the barrier of the induction, and to defer the competition. Increasing the sales volume and lowering the risk of cost variation is the key point for industry survival. The company shall be aggressive in marketing or exploring the applying in all aspects in order to improve sales volume, and shall have good internal control to down cost and then promote profit.
We find that the wireless network is full of possibilities and imagination as the M-Taiwan project indicated. The appliance service is wide of the range. The research is only one of the applicable models. Following researches may be going toward to killing class appliance and the industries across integration services.
| Identifer | oai:union.ndltd.org:NSYSU/oai:NSYSU:etd-0707106-160428 |
| Date | 07 July 2006 |
| Creators | Weng, Pei-hui |
| Contributors | Chang-yung Liu, Yue-shan Chang, Ya-ching Lee, Jen-jsung Huang |
| Publisher | NSYSU |
| Source Sets | NSYSU Electronic Thesis and Dissertation Archive |
| Language | Cholon |
| Detected Language | English |
| Type | text |
| Format | application/pdf |
| Source | http://etd.lib.nsysu.edu.tw/ETD-db/ETD-search/view_etd?URN=etd-0707106-160428 |
| Rights | not_available, Copyright information available at source archive |
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