The master thesis is focused on customer satisfaction of the selected facility. Proposals of customer satisfaction are based on partial analysis. The first part of the thesis is focused on a theoretical basis. The second part is analytical and is focused on current state of the company and its evaluation through external and internal environment analysis. Last part of the thesis contents proposals to increase customer satisfaction.
| Identifer | oai:union.ndltd.org:nusl.cz/oai:invenio.nusl.cz:377376 |
| Date | January 2018 |
| Creators | Marečková, Tereza |
| Contributors | Tunkl, Jan, Schüller, David |
| Publisher | Vysoké učení technické v Brně. Fakulta podnikatelská |
| Source Sets | Czech ETDs |
| Language | Czech |
| Detected Language | English |
| Type | info:eu-repo/semantics/masterThesis |
| Rights | info:eu-repo/semantics/restrictedAccess |
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