The diploma thesis deals with the impact of innovative assets on the foreign trade of a selected food business. On the basis of theoretical part, an analysis is made of the selected company, which consists of a financial analysis, PESTE analysis, Porter's analysis, competition analyses and analyses of specific innovations. At the end of a thesis, the results achieved are evaluated. At the same time, solutions are proposed to improve the current state of innovation in the company under observation.
| Identifer | oai:union.ndltd.org:nusl.cz/oai:invenio.nusl.cz:443111 |
| Date | January 2021 |
| Creators | Popovič, Peter |
| Contributors | Martinčič, Andrea, Bočková, Nina |
| Publisher | Vysoké učení technické v Brně. Fakulta podnikatelská |
| Source Sets | Czech ETDs |
| Language | Slovak |
| Detected Language | English |
| Type | info:eu-repo/semantics/masterThesis |
| Rights | info:eu-repo/semantics/restrictedAccess |
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