The aim of this thesis is to provide a comprehensive overview of the possible forms of entry on foreign markets. Various inputs are compared according to an advantages and disadvantages. Diploma thesis is focused on trading with West Africa, particularly with Nigeria. Therefore I will bring the importance of the process of discussions and negotiations with respect to awareness of differences in cultural aspects of the negotiations and contracts. In conclusion, I refer to the establishment of a specific joint venture in Nigeria. Any input options on the international market are assessed in the context of trade in goods.
| Identifer | oai:union.ndltd.org:nusl.cz/oai:invenio.nusl.cz:201959 |
| Date | January 2014 |
| Creators | Bitnarová, Andrea |
| Contributors | Švarc, Zbyněk, Pelán, Karel |
| Publisher | Vysoká škola ekonomická v Praze |
| Source Sets | Czech ETDs |
| Language | Czech |
| Detected Language | English |
| Type | info:eu-repo/semantics/masterThesis |
| Rights | info:eu-repo/semantics/restrictedAccess |
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