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Franšízingová smlouva - možnosti využití v ČR / The franchise contract - possibility of using in the Czech Republic

This thesis deals with franchising and franchise contract. This work describes the business concept of franchising, its expansion in the world and especially in the Czech Republic. It also discusses the franchise contract legislation, including the negotiation process between the franchisor and franchisee before entering into the contract. Finally, it deals with a detailed description of the provisions of the contract. All this is illustrated in the imaginery franchise chain Lickerish tomcat.

Identiferoai:union.ndltd.org:nusl.cz/oai:invenio.nusl.cz:125144
Date January 2011
CreatorsScheubová, Lucie
ContributorsŠvarc, Zbyněk, Hásová, Jiřina
PublisherVysoká škola ekonomická v Praze
Source SetsCzech ETDs
LanguageCzech
Detected LanguageEnglish
Typeinfo:eu-repo/semantics/masterThesis
Rightsinfo:eu-repo/semantics/restrictedAccess

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