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Building successful franchises : the influence of franchise heterogeneity and relationship management on franchise success /

Thesis (Ph.D.)--Murdoch University, 2002. / Thesis submitted to the Division of Business, Information Technology and Law. Bibliography: p. 375-403.

Identiferoai:union.ndltd.org:OCLC/oai:xtcat.oclc.org:OCLCNo/223345653
Date January 2002
CreatorsInma, Chutarat.
Source SetsOCLC
LanguageEnglish
Detected LanguageEnglish
SourceAccess via Murdoch University Digital Theses Project

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