The theme of the thesis is Franchising as a form of company development. The main aim of the work lies in the development of the franchising business model and its procedure that would be applicable to any other company. Another goal is to design the individual process steps and measures to ensure the proper functioning of the whole franchise system.
| Identifer | oai:union.ndltd.org:nusl.cz/oai:invenio.nusl.cz:175555 |
| Date | January 2014 |
| Creators | SMÍTKOVÁ, Věra |
| Source Sets | Czech ETDs |
| Language | Czech |
| Detected Language | English |
| Type | info:eu-repo/semantics/masterThesis |
| Rights | info:eu-repo/semantics/restrictedAccess |
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