The objective of this dissertation is to do the analysis of the specific enterprise with the help of the theoretical knowledge and to formulate the recommendations based on the acquired knowledge from the external and internal company’s environment to encourage further development of this enterprise. The integral part of this dissertation is the application of sub instruments of the strategic analysis, concretely the SWOT analysis, SLEPTE analysis, and financial analysis. After findnig main problems, solutions will be recommended.
Identifer | oai:union.ndltd.org:nusl.cz/oai:invenio.nusl.cz:222796 |
Date | January 2010 |
Creators | Šmída, Martin |
Contributors | Klvaňa, Tomáš, Hanušová, Helena |
Publisher | Vysoké učení technické v Brně. Fakulta podnikatelská |
Source Sets | Czech ETDs |
Language | Czech |
Detected Language | English |
Type | info:eu-repo/semantics/masterThesis |
Rights | info:eu-repo/semantics/restrictedAccess |
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