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DEBATTEN OM GOOGLE BOOKS : En kritisk diskursanalys av dagspress och bloggar

AbstractTitle: The Debate on Google Books: a critical discourse analysis of newspapers and blogs.(Debatten om Google Books. En kritisk diskursanalys av dagspress och bloggar.)Number of pages: 44 (47)Author: Karin EngströmTutor: Martin FredrikssonCourse: Media and Communication Studies CPeriod: Autumn 2009University: Institution of Informatics and Media, Uppsala UniversityAim: The aim of this study is to survey the debate on Google Books in Swedish newspapers andblogs and to see if the arguments and opinions differ depending on media type and writer.Furthermore, the aim of this study is to put the debate in a bigger perspective, with the copyrightlaw, and the future of copyright law, in focus.Material/Method: 15 articles on Google Books from the two biggest Swedish newspapers, Dagensnyheter and Svenska dagbladet, and blogs discussing the articles were studied. The theoretical andmethodological scope of the study is critical discourse analysis inspired by Norman Fairclough'sthree-dimensional model.Main Results: The results of this study suggest that most authors and IT workers, as well as libraryrepresentatives, were overwhelmingly positive to Google Books, while publishers and somejournalists expressed a more skeptical point of view. The newspapers studied publishedcontributions from all sides – authors, journalists, representatives from publishing houses andlibraries, as well as workers in the IT sector. The arguments of the publishers' representatives wereallowed slightly more space in newspapers, while the blogs analyzed featured debate contributionsfrom authors and journalists. In addition to publishing representatives, also influental in the debatewere those who fall under the category of "academic discourse", such as the Royal Library'sresearch director Pelle Snickars. The arguments of the various media did not differ significantly,but as the majority of blogs were written by professional authors, there was a greater tendencytowards positive views of Google Books. The debate on Google Books in Sweden has also largelybeen about copyright, and many of the debaters are also arguing for a change in copyright thatbetter fits with today's IT society.Keywords: Google Books, Copyright, Newspapers, Blogs, Discourse

Identiferoai:union.ndltd.org:UPSALLA1/oai:DiVA.org:uu-124541
Date January 2010
CreatorsEngström, Karin
PublisherUppsala universitet, Medier och kommunikation
Source SetsDiVA Archive at Upsalla University
LanguageSwedish
Detected LanguageEnglish
TypeStudent thesis, info:eu-repo/semantics/bachelorThesis, text
Formatapplication/pdf
Rightsinfo:eu-repo/semantics/openAccess

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