The aim of this thesis is to create a business plan for a company preparing healthy snacks. The target group are people working in major business centers in Prague. Another objective is to verify the feasibility and viability of the project. The theory section presents the potential users of the business plan, the general principles for its processing and describes each part of the business plan in detail. The practical section consists of the complete business plan for the project. Great attention is given to describing the product and preparing a comprehensive financial plan, which also includes verifying the feasibility of the project.
| Identifer | oai:union.ndltd.org:nusl.cz/oai:invenio.nusl.cz:193312 |
| Date | January 2014 |
| Creators | Sabolová, Anna |
| Contributors | Svobodová, Ivana, Müllerová, Jana |
| Publisher | Vysoká škola ekonomická v Praze |
| Source Sets | Czech ETDs |
| Language | Slovak |
| Detected Language | English |
| Type | info:eu-repo/semantics/masterThesis |
| Rights | info:eu-repo/semantics/restrictedAccess |
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