Diploma thesis is focus on marketing strategy of Heaven Labs, producer of powder food MANA. It covers analysis of powder food industry and proposes marketing approach for increasing awareness and increasing sales. Thesis contains theoretical part, current situation analysis and proposal.
Identifer | oai:union.ndltd.org:nusl.cz/oai:invenio.nusl.cz:234355 |
Date | January 2015 |
Creators | Hromada, František |
Contributors | Mráček, Pavel, Chlebovský, Vít |
Publisher | Vysoké učení technické v Brně. Fakulta podnikatelská |
Source Sets | Czech ETDs |
Language | English |
Detected Language | English |
Type | info:eu-repo/semantics/masterThesis |
Rights | info:eu-repo/semantics/restrictedAccess |
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