The 1984 Louisiana World Exposition in New Orleans was an important historical and cultural event. Unfortunately, the principal private and public sector parties involved had conflicting expectations as to its anticipated results A number of external and internal factors limited full achievement of all goals and there was a considerable financial deficit. Early financial difficulties and other problems caused a negative public relations image of the Fair during its 184 day run, and management was not successful in promoting it. Attendance was far short of that expected. A recession, political problems, demographics and certain strategic decisions based on faulty original data also contributed to the shortfall To what level it can be said to be successful can only be determined in a relative way to how it met its stated and implied goals of being a great show, drawing twelve million visitors, being self liquidating, being an economic development catalyst, and leaving something behind of value. However, there are certain residual tangible and intangible benefits which the area realized by hosting the Fair / acase@tulane.edu
Identifer | oai:union.ndltd.org:TULANE/oai:http://digitallibrary.tulane.edu/:tulane_23425 |
Date | January 1994 |
Contributors | Hagan, Peter Edward, III (Author), Roberts, Warren, Jr (Thesis advisor) |
Publisher | Tulane University |
Source Sets | Tulane University |
Language | English |
Detected Language | English |
Rights | Access requires a license to the Dissertations and Theses (ProQuest) database., Copyright is in accordance with U.S. Copyright law |
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