Research was undertaken to determine consumers' knowledge of available tufted manufactured carpets in today's market. Analyses were performed to determine relationships of education, age, source of income, frequency of purchasing carpet, and occupation with the respondents' knowledge of carpet. / Data were collected in a survey of middle to upper class neighborhoods in Athens, Georgia. A sample of 200 subjects was drawn. / A closed response personal interview questionnaire was used to investigate the problem. The questionnaire was devised to determine the respondents' knowledge of factors that affect: (a) wearing qualities, (b) comfort functions, and (c) appearance and retention qualities which may be considered prior to purchasing carpet. Also, the questionnaire was designed to elicit demographic information. / Duncan's test illustrated that there was no significant difference between consumers' knowledge of factors that affect wearing qualities and appearance and retention qualities. There was a significant difference, however, between consumers' knowledge of factors that affect: (a) wearing qualities and comfort functions, and (b) appearance and retention qualities and comfort functions. / Multiple Regression Analysis results indicated no significant relationship exists between consumers' knowledge of carpets and education, age, source of income, occupation, and frequency of purchasing carpet. / Source: Dissertation Abstracts International, Volume: 41-02, Section: B, page: 0533. / Thesis (Ph.D.)--The Florida State University, 1980.
| Identifer | oai:union.ndltd.org:fsu.edu/oai:fsu.digital.flvc.org:fsu_74093 |
| Contributors | MOORE, MARY ANN PIGOTT., The Florida State University |
| Source Sets | Florida State University |
| Detected Language | English |
| Type | Text |
| Format | 154 p. |
| Rights | On campus use only. |
| Relation | Dissertation Abstracts International |
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