The subject of this diploma thesis is proposing the use of IS/IT in the implementation of a business strategy in a geological company operating in a very specific market. The thesis examines key internal andexternal factors related to the implementation of business strategy of the company, evaluates them and proposes concrete implementation of IT/IS tools to support achievement of strategic goals.
| Identifer | oai:union.ndltd.org:nusl.cz/oai:invenio.nusl.cz:378327 |
| Date | January 2018 |
| Creators | Ondroušek, Martin |
| Contributors | Frýbová, Pavlína, Zich, Robert |
| Publisher | Vysoké učení technické v Brně. Fakulta podnikatelská |
| Source Sets | Czech ETDs |
| Language | Czech |
| Detected Language | English |
| Type | info:eu-repo/semantics/masterThesis |
| Rights | info:eu-repo/semantics/restrictedAccess |
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