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Lesk a bída DTP: desktop publishing a běžná praxe českých vydavatelství / The splendors and miseries of DTP: desktop publishing and common practice of Czech publishing houses

Diploma thesis Te splendors and miseries of DTP: desktop publishing and common practice of Czech publishing houses tries to map the current technical and personnel aspect of the DTP departments within Czech publishing houses. It uses a quantitative method of questionnaire survey. In the practical part of the research, it managed to obtain data from nine of the ten selected publishers. It was chosen on the basis of their readership with the help of data from the Union of Publishers. Undoubtedly, the main contribution of this thesis is the topic itself - text focuses on a group of media professionals, who are crucial for proper functioning of the print media, although it is constantly overlooked by academia. Tis diploma thesis does not bring any revolutionary knowledge about the feld of print media in the Czech Republic, although with the obtained data it is possible to at least partially analyze jobs and style of work of media professionals in DTP departments. Te work is a small quantitative contribution to the academic discussion, which unfortunately is not currently taking place, although it should.

Identiferoai:union.ndltd.org:nusl.cz/oai:invenio.nusl.cz:415614
Date January 2020
CreatorsFalta, Matěj
ContributorsSlanec, Jaroslav, Groman, Martin
Source SetsCzech ETDs
LanguageCzech
Detected LanguageEnglish
Typeinfo:eu-repo/semantics/masterThesis
Rightsinfo:eu-repo/semantics/restrictedAccess

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