The aim of my masters thesis is to evaluate the possibilities of using modern electronic and online tools for a better functioning of the company. The main focus will be placed on company information system. Any found weaknesses of the current information system will be removed and there will be design of countermeasures to improve the situation and to achieve the optimal business conditions. Part of this work will also be evalution of other online tools, that can help company with its promotion and e-marketing. This work is for better illustration applied on a particular company, but the general procedures and analysis can be genereally applied to small and medium businesses.
Identifer | oai:union.ndltd.org:nusl.cz/oai:invenio.nusl.cz:223397 |
Date | January 2012 |
Creators | Šteigl, Martin |
Contributors | Dvořák, Jiří, Dvořák, Jiří |
Publisher | Vysoké učení technické v Brně. Fakulta podnikatelská |
Source Sets | Czech ETDs |
Language | Czech |
Detected Language | English |
Type | info:eu-repo/semantics/masterThesis |
Rights | info:eu-repo/semantics/restrictedAccess |
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