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How business intelligence is adding business value

Includes bibliographical references (leaves 67-72). / Business Intelligence (BI) continues to top the list of CIO priorities, investment in BI technologies continues to grow and organizations are becoming increasingly reliant on BI to help reduce costs and grow revenues. However, structured measurement and monitoring of the business value that can be attributed to BI investment remain elusive. This study used a multiple case study approach to examine how BI is adding value to organizations, what processes and methods are being followed for the evaluation of the business value that BI delivers as well as what approaches are being used to maximize the potential value that the organization's investment on BI could deliver.

Identiferoai:union.ndltd.org:netd.ac.za/oai:union.ndltd.org:uct/oai:localhost:11427/10287
Date January 2010
CreatorsCrossland, Maria
ContributorsSmith, Derek
PublisherUniversity of Cape Town, Faculty of Commerce, Department of Information Systems
Source SetsSouth African National ETD Portal
LanguageEnglish
Detected LanguageEnglish
TypeMaster Thesis, Masters, MCom
Formatapplication/pdf

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