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Intellectual capital and marketing strategy intersect for increased sustainable competitive advantage.

Prof. H.E.C. de Bruyn

Identiferoai:union.ndltd.org:netd.ac.za/oai:union.ndltd.org:uj/uj:6868
Date06 May 2008
CreatorsVan Zyl, Charlene Rowena
Source SetsSouth African National ETD Portal
Detected LanguageEnglish
TypeThesis

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