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Metody optimalizace webových vyhledávačů - SEO a SEM / Methods for Optimization of Web Spotters - SEO and SEM

This work concerns optimalization of web pages for finders in the way that the web pages could be placed on best positions. The key of success for optimalization of web pages is the combination of some basic rules. The comparison of advantages of different ways of navigation and creation of menu, speed optimalization of pages loading, texts optimalization with the help of chosen key words, principles of choosing the key words, item placing on web pages and comparison of design, marketing and custom view of making the web pages. First of all, we will look on the difference between catalogues and full text finders, their historical development and current ratio of finders on our market. Subsequently we will describe the presumptions for optimalization from the resource code and programming languages point of view, which are used on web pages. The most important part of our interest is the optimalization methods of web pages content and also the methods which are considered as forbidden. The final implementation is made in PHP language.

Identiferoai:union.ndltd.org:nusl.cz/oai:invenio.nusl.cz:412771
Date January 2007
CreatorsBartek, Tomáš
ContributorsBurget, Radek, Bartík, Vladimír
PublisherVysoké učení technické v Brně. Fakulta informačních technologií
Source SetsCzech ETDs
LanguageCzech
Detected LanguageEnglish
Typeinfo:eu-repo/semantics/masterThesis
Rightsinfo:eu-repo/semantics/restrictedAccess

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