The goal of this master’s thesis is to suggest a business plan of development for e - shop expansion, that sells japanese kitchen knives. The theoretical part describes the forms of business, the method of composing a business plan and the requirements for establishing an e – shop. In the analytical part, the contemporary situation of the e – shop Jakuno is described and the situation of e-commerce in Czech Repulic as well. The conclusion of this thesis deals with the business plan itself and proposes its suggestions for improving the company efficiency.
| Identifer | oai:union.ndltd.org:nusl.cz/oai:invenio.nusl.cz:222475 |
| Date | January 2010 |
| Creators | Čapek, Jiří |
| Contributors | Guláková, Marcela, Čižinská, Romana |
| Publisher | Vysoké učení technické v Brně. Fakulta podnikatelská |
| Source Sets | Czech ETDs |
| Language | Czech |
| Detected Language | English |
| Type | info:eu-repo/semantics/masterThesis |
| Rights | info:eu-repo/semantics/restrictedAccess |
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