Value creation of firm-established brand communities

Description

Zugl.: München, Univ., Diss., 2009

Links & Downloads

1. http://d-nb.info/997539674/04

Tags

Markenpolitik Kundenbindung

Additional Fields

Identifer	oai:union.ndltd.org:OCLC/oai:xtcat.oclc.org:OCLCNo/501321701
Date	January 2009
Creators	Wiegandt, Philipp
Publisher	Wiesbaden Gabler
Source Sets	OCLC
Language	English
Detected Language	English