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Brand effects and brand dominance in transitional economies: a longitudinal study on brands in China

published_or_final_version / Business / Master / Master of Philosophy

  1. 10.5353/th_b3122638
  2. b3122638
Identiferoai:union.ndltd.org:HKU/oai:hub.hku.hk:10722/33649
Date January 2001
CreatorsLi, Xiaolian., 李曉蓮.
ContributorsTse, DKC
PublisherThe University of Hong Kong (Pokfulam, Hong Kong)
Source SetsHong Kong University Theses
LanguageEnglish
Detected LanguageEnglish
TypePG_Thesis
Sourcehttp://hub.hku.hk/bib/B31226383
RightsThe author retains all proprietary rights, (such as patent rights) and the right to use in future works., Creative Commons: Attribution 3.0 Hong Kong License
RelationHKU Theses Online (HKUTO)

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