<p>The implementation of the European Economic and Monetary Union has made a significant impact on how business is conducted throughout Europe. It has affected both member and non-member countries in many ways.</p><p>This dissertation investigates the effect of the EMU on the Fruit and Vegetable wholesaler markets in Sweden and Finland. Five factors are used to make a comparison between the two markets. The factors are: Competition, Foreign Direct Investments, Euro-related costs, Trade and Supplier relations.</p><p>Semi-structured interviews with four Swedish and three Finnish companies were conducted. In the interviews, the companies were asked questions related to the five factors.</p><p>Our conclusion is that there is a difference between the two markets. However, the Euro affected each factor we examined differently. Generally, the differences were not that significant between the two markets. Nevertheless, some factors varied to a larger extent than others. </p><p>Keywords: Euro, Fruit and Vegetable Wholesalers, Competition, Foreign Direct Investments, Euro-related Costs, Trade, Supplier Relations</p>
| Identifer | oai:union.ndltd.org:UPSALLA/oai:DiVA.org:hkr-3778 |
| Date | January 2006 |
| Creators | Liedholm, Mathias, Vajda, Adam |
| Publisher | Kristianstad University College, Department of Business Administration, Kristianstad University College, Department of Business Administration |
| Source Sets | DiVA Archive at Upsalla University |
| Language | English |
| Detected Language | English |
| Type | Student thesis, text |
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