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Artisan Entrepreneurship: Staying True to the Social Movement in the Face of Contradictory Conventional Wisdom.

From the early studies of Frederick Taylor (1911) up to the present, the fields of management and entrepreneurship have been dominated by a conventional wisdom that emphasizes the important goals of efficiency and growth. Furthermore, management theory suggests that firms fail when they are unsuccessful in pursuit of these goals. However, in the past decade the artisan movement has steadily grown, and many have noted its unique aspect of emphasizing alternative values (e.g. quality, innovation, sustainability, and human involvement) that contrast with the conventional wisdom of growth and efficiency. The purpose of this dissertation is to use qualitative interview data to describe how artisan entrepreneurs manage the tensions between the values of the social movement and the conventional wisdom of management, such that they may remain true to the movements values while operating a viable business. Accordingly, I contribute to social movements theory by describing how social movement actors manage the frictions between growing their ventures and being part of the artisan movement.

Identiferoai:union.ndltd.org:LSU/oai:etd.lsu.edu:etd-07012017-142253
Date10 July 2017
CreatorsSolomon, Shelby John
ContributorsMathias, Blake, McGuire, Jean B., Chandler, Timothy D., Irwin, Jennifer
PublisherLSU
Source SetsLouisiana State University
LanguageEnglish
Detected LanguageEnglish
Typetext
Formatapplication/pdf
Sourcehttp://etd.lsu.edu/docs/available/etd-07012017-142253/
Rightsrestricted, I hereby certify that, if appropriate, I have obtained and attached herein a written permission statement from the owner(s) of each third party copyrighted matter to be included in my thesis, dissertation, or project report, allowing distribution as specified below. I certify that the version I submitted is the same as that approved by my advisory committee. I hereby grant to LSU or its agents the non-exclusive license to archive and make accessible, under the conditions specified below and in appropriate University policies, my thesis, dissertation, or project report in whole or in part in all forms of media, now or hereafter known. I retain all other ownership rights to the copyright of the thesis, dissertation or project report. I also retain the right to use in future works (such as articles or books) all or part of this thesis, dissertation, or project report.

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