Revisiting the problem of market segmentation: a new approach using self-organizing maps, a data mining technique, in database marketing /

Description

Thesis (Ph.D.) - Carleton University, 2005. / Includes bibliographical references (p. 127-139). Also available in electronic format on the Internet.

Links & Downloads

1. http://proxy.library.carleton.ca/login?url= http://wwwlib.umi.com/cr/carleton/fullcit?pNR06738

Tags

Additional Fields

Identifer	oai:union.ndltd.org:OCLC/oai:xtcat.oclc.org:OCLCNo/290697912
Date	January 1900
Creators	Lien, Che-Hui.
Publisher	Ottawa:
Source Sets	OCLC
Language	English
Detected Language	English
Source	ProQuest Full Text