This master’s thesis deals with creating marketing strategy of Real Spektrum s.r.o. company which offers service in real estate area mainly dealing with salles and rents of properities. This thesis analyzes the current marketing strategy of the company and provides changes leading to raise it´s efficiency.
| Identifer | oai:union.ndltd.org:nusl.cz/oai:invenio.nusl.cz:223903 |
| Date | January 2013 |
| Creators | Bárta, Viktor |
| Contributors | Kaňovská, Lucie, Tomášková, Eva |
| Publisher | Vysoké učení technické v Brně. Fakulta podnikatelská |
| Source Sets | Czech ETDs |
| Language | Czech |
| Detected Language | English |
| Type | info:eu-repo/semantics/masterThesis |
| Rights | info:eu-repo/semantics/restrictedAccess |
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