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Consumers' involvement in brands and product categories

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1. http://ethos.bl.uk/OrderDetails.do?uin=uk.bl.ethos.385755

Identifer	oai:union.ndltd.org:bl.uk/oai:ethos.bl.uk:385755
Date	January 1993
Creators	McWilliam, G.
Publisher	Cranfield University
Source Sets	Ethos UK
Detected Language	English
Type	Electronic Thesis or Dissertation