The positive emotion elicitation process of Chinese consumers toward a U.S. apparel brand a cognitive appraisal perspective /

Description

Thesis (Ph.D.)--Oklahoma State University, 2007. / Adviser: Byoungho Jin. Includes bibliographical references.

Links & Downloads

1. http://libweb.cityu.edu.hk/cgi-bin/er/db/ddcdiss.pl?3291278
2. http://libweb.cityu.edu.hk/cgi-bin/ezdb/umi-r.pl?3291278.pdf

Tags

Clothing trade Consumers Market surveys

Additional Fields

Identifer	oai:union.ndltd.org:OCLC/oai:xtcat.oclc.org:OCLCNo/228493798
Date	January 2007
Creators	Ji, Hye Kang.
Source Sets	OCLC
Language	English
Detected Language	English
Source	online access from Digital Dissertation Consortium access full-text