This thesis deals with the business plan for the establishment of a café. Its aim is based on marketing research and market analysis to design a small firm that could fill a gap in the market at a particular location and present it as an effective investment for the investor and beneficial for the residents of the area.
| Identifer | oai:union.ndltd.org:nusl.cz/oai:invenio.nusl.cz:223288 |
| Date | January 2011 |
| Creators | Vašíčková, Pavlína |
| Contributors | Krška, Jiří, Koráb, Vojtěch |
| Publisher | Vysoké učení technické v Brně. Fakulta podnikatelská |
| Source Sets | Czech ETDs |
| Language | Czech |
| Detected Language | English |
| Type | info:eu-repo/semantics/masterThesis |
| Rights | info:eu-repo/semantics/restrictedAccess |
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