Includes list of Supplementary refereed publications relating to thesis; and of Refereed conference papers, as appendix 1 Includes bibliograhical references (p. 316-343) Focusses particularly on the purchase of wine and the factors that influence consumer choice and the values that drive the decision process across different consumption occasions. The effectiveness of occasion as part of the theoretical model of means-end chain analysis is investigated, as well as the feasibility of occasion in the Olsen and Thach (2001) conceptual framework of consumer behavior relating to wine.
Identifer | oai:union.ndltd.org:ADTP/120227 |
Date | January 2003 |
Creators | Hall, Edward John. |
Source Sets | Australiasian Digital Theses Program |
Language | English |
Detected Language | English |
Relation | SUA, SUA:W |
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