This thesis deals with marketing in a selected real estate company. The task is to analyze the current state of marketing activities on the basis of information obtained suggest measures to improve the use of marketing tools. The support of the theoretical bases of the issue and the analysis of the real estate companies, as well as potential clients and competitors.
| Identifer | oai:union.ndltd.org:nusl.cz/oai:invenio.nusl.cz:232793 |
| Date | January 2013 |
| Creators | Jiráková, Hana |
| Contributors | Kubánek, Radovan, Zich, Robert |
| Publisher | Vysoké učení technické v Brně. Ústav soudního inženýrství |
| Source Sets | Czech ETDs |
| Language | Czech |
| Detected Language | English |
| Type | info:eu-repo/semantics/masterThesis |
| Rights | info:eu-repo/semantics/restrictedAccess |
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