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Účinnost podpory prodeje vybraného produktu / The effectiveness of sales promotion of the chosen product.

The goal of this thesis is to evaluate the used sales promotion in selected company Motor Jikov Group and based on examined data to suggest potential solution for improving the current situation.

Identiferoai:union.ndltd.org:nusl.cz/oai:invenio.nusl.cz:153360
Date January 2013
CreatorsDÓKOVÁ, Zuzana
Source SetsCzech ETDs
LanguageCzech
Detected LanguageEnglish
Typeinfo:eu-repo/semantics/masterThesis
Rightsinfo:eu-repo/semantics/restrictedAccess

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