The impact of culture on relationship marketing in international services a target group-specific analysis in the context of banking services /

Description

Dissertation, Technische Universität München, 2009. / Includes bibliographical references and index.

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Identifer	oai:union.ndltd.org:OCLC/oai:xtcat.oclc.org:OCLCNo/496087223
Date	January 1900
Creators	Schumann, Jan H.
Publisher	Wiesbaden : Gabler,
Source Sets	OCLC
Language	English
Detected Language	English
Source	Click to view the book via Springer-LINK