<p>Syftet med denna uppsats är att undersöka varumärkesproblematiken i denna dubbla konkurrens- och samarbetssituation.</p> / <p>The purpose with the study is to examine the complex problem of brands, in a competition - and cooperation situation.</p>
Identifer | oai:union.ndltd.org:UPSALLA/oai:DiVA.org:hig-150 |
Date | January 2007 |
Creators | Iggland, Anders, Johansson, Dan |
Publisher | University of Gävle, Department of Business Administration and Economics, University of Gävle, Department of Business Administration and Economics |
Source Sets | DiVA Archive at Upsalla University |
Language | Swedish |
Detected Language | Swedish |
Type | Student thesis, text |
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