Return to search

Media Use, HIV/AIDS Knowledge, and Sexual Beliefs: An Exploration of Differences between Races

As the numbers rise among African Americans who are contracting HIV/AIDS, it becomes evident that research is needed to examine where African Americans obtain HIV/AIDS information. This study identified where African Americans obtain HIV/AIDS information and examined how that information affects African Americans sexual beliefs about HIV/AIDS. The theoretical foundation for this study was the Health Belief Model (HBM). This study used a survey method. The data analysis demonstrated that race does influence the type of media an individual uses. Race does not impact an individuals access to health information. Knowledge about HIV/AIDS impacts an individuals sexual beliefs about HIV/AIDS. Cues from the media and physicians impact an individuals sexual beliefs about HIV/AIDS. Perceived susceptibility impacts an individuals sexual beliefs about HIV/AIDS. The frequency of any media does not always lead to knowledge about HIV/AIDS. African Americans are more likely to use television to obtain HIV/AIDS information than other races (r = .161, p < 0.01). In addition, African Americans are more likely to use radio to obtain HIV/AIDS information than other races (r = .193, p < 0.01). Thus, African Americans media use of radio and television increased their knowledge about HIV/AIDS.

Identiferoai:union.ndltd.org:LSU/oai:etd.lsu.edu:etd-11162006-134428
Date17 November 2006
CreatorsHammond, Tarana
ContributorsMargaret DeFleur, Craig Freeman, Denis Wu
PublisherLSU
Source SetsLouisiana State University
LanguageEnglish
Detected LanguageEnglish
Typetext
Formatapplication/pdf
Sourcehttp://etd.lsu.edu/docs/available/etd-11162006-134428/
Rightsunrestricted, I hereby certify that, if appropriate, I have obtained and attached herein a written permission statement from the owner(s) of each third party copyrighted matter to be included in my thesis, dissertation, or project report, allowing distribution as specified below. I certify that the version I submitted is the same as that approved by my advisory committee. I hereby grant to LSU or its agents the non-exclusive license to archive and make accessible, under the conditions specified below and in appropriate University policies, my thesis, dissertation, or project report in whole or in part in all forms of media, now or hereafter known. I retain all other ownership rights to the copyright of the thesis, dissertation or project report. I also retain the right to use in future works (such as articles or books) all or part of this thesis, dissertation, or project report.

Page generated in 0.002 seconds