This research article explores the potential of AI as a collaborative tool in graphic design, investigating designers’ perceptions and concerns regarding its integration. A preliminary study identifies current challenges faced by designers, leading to the development of three scenarios envisioning the future of AI-powered tools. A prototype tool called “Desain” with advanced AI features is created. User study and interviews uncover designers’ perspectives and ethical concerns. AI is valued as a collaborative tool, but its limitations in capturing human creativity are emphasized. Ethical concerns include lazy design, accountability, and data privacy. The study emphasizes interdisciplinary collaboration, ethical guidelines, and responsible decision-making for the future of AI in graphic design.
| Identifer | oai:union.ndltd.org:UPSALLA1/oai:DiVA.org:sh-52673 |
| Date | January 2023 |
| Creators | Fatima, Iram |
| Publisher | Södertörns högskola, Medieteknik |
| Source Sets | DiVA Archive at Upsalla University |
| Language | English |
| Detected Language | English |
| Type | Student thesis, info:eu-repo/semantics/bachelorThesis, text |
| Format | application/pdf |
| Rights | info:eu-repo/semantics/openAccess |
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