The rise of the World Wide Web attracted concerns among social science
scholars, especially those in the communication school who studied it by various
methods like content analysis. However, the dynamic environment of the World Wide
Web challenged this traditional research method, and, in turn, scholars tried to figure
out valid solutions, which were summarized in the literature review section. After 2000,
few studies focused on the content analysis of Web sites, while the World Wide Web
developed rapidly and affected people??s everyday life. This study conducted a thematic
meta-analysis to examine how researchers apply content analysis to the World Wide
Web after 2000. A total of 39 studies that used content analysis to study Web sites were
identified from three sources. Then data were collected and analyzed. This study found
that, from 2000 to 2004, content analysis of the World Wide Web proliferated. The
content analytical scholars had created new strategies to cope with challenges posed by
the WWW. The suggestions made in this study forms some guidelines in the steps of content analysis research design, potentially aiding the future research of content
analysis to Web sites in developing their own valid methods to study the rapid-paced
WWW.
| Identifer | oai:union.ndltd.org:tamu.edu/oai:repository.tamu.edu:1969.1/2639 |
| Date | 01 November 2005 |
| Creators | Zhang, Jian |
| Contributors | Priest, Susanna |
| Publisher | Texas A&M University |
| Source Sets | Texas A and M University |
| Language | en_US |
| Detected Language | English |
| Type | Book, Thesis, Electronic Thesis, text |
| Format | 363314 bytes, electronic, application/pdf, born digital |
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