The diploma thesis deals with education and communication of the Ministry of Finance and the Ministry of Agriculture of the Czech Republic. The goal of this diploma thesis is to compare how both ministries educate their employees and how they communicate. The thesis will show if or what are the differences between the ministries in given areas. In the part that deals with the communication of the ministries attention will be paid to both, communication with the media and with the public. In the theoretical part methods and ways of education of employees that are used and theoretical bases will be generally given. In this part the thesis will also focus on regulations which the education of state employees should follow. In the practical part the expert interview method will be used to describe the system of education in both offices. In the area of communication the way, in which the ministries communicate with the media and with the public will be outlined and on the basis of media outputs in a certain interval a hypothesis that media are more interested in the Ministry of Finance topics will be verified. The thesis will compare both ministries in this way and make possible recommendations.
| Identifer | oai:union.ndltd.org:nusl.cz/oai:invenio.nusl.cz:125156 |
| Date | January 2011 |
| Creators | Lukášová, Veronika |
| Contributors | Vláčil, Jan, Ležatka, Radek |
| Publisher | Vysoká škola ekonomická v Praze |
| Source Sets | Czech ETDs |
| Language | Czech |
| Detected Language | English |
| Type | info:eu-repo/semantics/masterThesis |
| Rights | info:eu-repo/semantics/restrictedAccess |
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