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Employee engagement and staff retention in a motor manufacturing company in the Eastern Cape

There is an overwhelming body of literature that exist in the subject of employee engagement. More and more studies are still conducted in this phenomenon as it had proved to produce high returns for organisations when mastered.The universal definition of this concept has not been found, various scholars continue to provide different views on how it should be defined. These definitions however bear common themes such as energy, taking initiative, going an extra mile, being grossly involved in the task, organisational citizenship, involvement, satisfaction, connection and enthusiasm which are caused by a feeling of being taken care of by the employer. It is clear from these that there is a reciprocal relationship between employer and employee which is claimed to have a link to profits and staff retention; as a result employers are increasingly devising strategies to engage the employees in order to reap the said benefits. The purpose of this study is to facilitate employee engagement and staff retention a motor manufacturing company in the Eastern Cape. In order to archive that the study assessed the level of engagement of artisans by means of a questionnaire focusing on factors such as meaningful work, organisational culture, social relationships, rewards and recognition and career development as these are repeatedly identified in the literature as key drivers of employee engagement. An imperial study was done on these drivers as well as on the existing company engagement programs to identify the employee’s perception of their effectiveness. The result of the study proves that artisans of this company are engaged and that all the drivers above were confirmed to have influence employee engagement and staff retention. The study however the study found that there is a split on the effectiveness of the existing engagement programs in the company with only less than 50% saying they were effective. A strong relationship was found to exist between all the factors that were studied and employee engagement and staff retention.

Identiferoai:union.ndltd.org:netd.ac.za/oai:union.ndltd.org:nmmu/vital:27118
Date January 2016
CreatorsSekalo,Siviwe
PublisherNelson Mandela Metropolitan University, Faculty of Business and Economic Sciences
Source SetsSouth African National ETD Portal
LanguageEnglish
Detected LanguageEnglish
TypeThesis, Masters, MBA
Formatxiii, 104 leaves, pdf
RightsNelson Mandela Metropolitan University

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