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Analýza trhu pojistných produktů pomocí metod vícekriteriálního rozhodování / Analysis of market insurance products through multi-criteria decision making methods

The aim of my thesis is using a questionnaire to find out level of insurance, habits and preferences of respondents in selected areas of insurance. These results will also be used as input data for the analysis of the insurance products of selected insurance companies. Offers of insurance company will be assessed by several criteria. The formed options will be evaluate by multi-criteria methods for evaluation of alternatives. Insurance offer will be assessed on the basis of model examples using the above mentioned methods. There will be analyzed the products of the compulsory insurance, travel insurance and property insurance. The output of my thesis will be identification of the best deals in each type of insurance and also in general. In addition, there will be created a sequence of other insurance companies with their percentage ranking. It will also be evaluated the insurance company, which respondents considered as the best and also those for which they usually have their insurance contracts. Analyzed insurance companies will be selected on the basis of survey results.

Identiferoai:union.ndltd.org:nusl.cz/oai:invenio.nusl.cz:75390
Date January 2010
CreatorsNovotná, Anna
ContributorsSmrčka, Luboš, Schönfeld, Jaroslav
PublisherVysoká škola ekonomická v Praze
Source SetsCzech ETDs
LanguageCzech
Detected LanguageEnglish
Typeinfo:eu-repo/semantics/masterThesis
Rightsinfo:eu-repo/semantics/restrictedAccess

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