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Marketingová strategie vybrané neziskové organizace / Marketing strategy of non-profit association

This graduation these is Marketing strategy of non-profit association. Strategy is applied to National Museum of Photography in Jindřichův Hradec. A part of practise includes environmental assessment, competition analysis and marketing strategy.

Identiferoai:union.ndltd.org:nusl.cz/oai:invenio.nusl.cz:4922
Date January 2007
CreatorsStará, Šárka
ContributorsNetková, Jarmila
PublisherVysoká škola ekonomická v Praze
Source SetsCzech ETDs
LanguageCzech
Detected LanguageEnglish
Typeinfo:eu-repo/semantics/masterThesis
Rightsinfo:eu-repo/semantics/restrictedAccess

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