The main task of the thesis is to characterize the German business practices, which are influenced mainly by cultural characteristics and standards. This work take stand for empirical research based on the experience of Czech companies with German partners. The main objective is to find out, whether the theory is in line with the practice of Czech companies. In the first part of my paper I write about local characteristic of the Federal Republic of Germany. The second chapter characterizes tendencies in behavior of the German and Czech business partners. I analyze differences between Czech and German cultural standards in international trade relations. The third chapter is about process and forms of business negotiations with Germans. In the last part of my work I mention my personal knowledge learned from personal interviews, conducted with representatives of Czech companies trading in the German market and also from my questionary research.
| Identifer | oai:union.ndltd.org:nusl.cz/oai:invenio.nusl.cz:15968 |
| Date | January 2009 |
| Creators | Homzová, Zuzana |
| Contributors | Král, Petr, Vokáč, Matěj |
| Publisher | Vysoká škola ekonomická v Praze |
| Source Sets | Czech ETDs |
| Language | Slovak |
| Detected Language | English |
| Type | info:eu-repo/semantics/masterThesis |
| Rights | info:eu-repo/semantics/restrictedAccess |
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