This is a case study of Taiwan¡¦s bicycle industry. With the view of international standards we tried to explore the integration of the new product development process in Taiwan¡¦s bicycle industry.
We have found that Taiwan¡¦s assemblers and components suppliers are parallel connected to interact with foreign buyers simultaneously. And all the R&D services to which every member offered are finally integrated under the instructions of the foreign buyers. We describe such a cooperation mode as ¡¥Parallel Connecting New Product Development Process¡¦.
We argue that this new kind of cooperation mode is better than the traditional sequential staging model that is represented as ¡¥vertical connecting¡¦ cooperation mode in innovation flexibility and speed because of the communication efficiency and convenience to the OEM buyers.
In this thesis we will describe the new product development interactions among the foreign buyers, components suppliers and the assemblers. And we will also discuss the competitive advantages and the causes of such a new cooperation mode. With this kind of cooperation mode we also discuss the R&D management implications for the small and medium sized enterprises in Taiwan. We argue that this new kind of cooperation mode can bring a new management implication to the small and medium sized enterprises in Taiwan, which is different from the main argument in the literature of strategic flexibility.
| Identifer | oai:union.ndltd.org:NSYSU/oai:NSYSU:etd-0728104-023408 |
| Date | 28 July 2004 |
| Creators | Chang, Yung-Chi |
| Contributors | Jer-San Hu, Der-Kuang Chou, I-Heng Chen, Cher-Min Fong, Micael. L.A. Hsu, Feng-yu Ni, Stephen D. Tsai, Chang-yung Liu |
| Publisher | NSYSU |
| Source Sets | NSYSU Electronic Thesis and Dissertation Archive |
| Language | Cholon |
| Detected Language | English |
| Type | text |
| Format | application/pdf |
| Source | http://etd.lib.nsysu.edu.tw/ETD-db/ETD-search/view_etd?URN=etd-0728104-023408 |
| Rights | unrestricted, Copyright information available at source archive |
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