This analysis utilizes the computer-based content analysis program DICTION to gain a better understanding of Oprah Winfrey's specific discourse types (praise, blame, and standard) and her language surrounding the James Frey Controversy. Grounded in Social Influence Theory, this thesis argues that is important to understand the language styles of such a significant rhetor in society because she has the potential to influence the public. The findings indicate that Oprah's discourse types differ in the level of Optimism her language represents and that the two episodes of The Oprah Winfrey Show relating to the James Frey Controversy differ in terms of the Certainty. Also, this thesis provides a new application of the program DICTION and the implications for such procedures are discussed. / Department of Communication Studies
| Identifer | oai:union.ndltd.org:BSU/oai:cardinalscholar.bsu.edu:handle/188513 |
| Date | January 2008 |
| Creators | Stephens, Maegan R. |
| Contributors | Rutter, Jon D. |
| Source Sets | Ball State University |
| Detected Language | English |
| Format | v, 65 leaves ; 28 cm. |
| Source | Virtual Press |
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