Organizational Rhetoric is typically used in the fields of Communication and Mass Communication to examine the communicative strategies that animate businesses and corporate organizations. This study aims to give a more rhetorically focused definition of organizational rhetoric by emphasizing how communicative acts structure action and shape the construction of identity in settings beyond formal workplaces. Based on an analysis of the social sorority bylaws of Kappa Alpha Theta and the rhetorical situations those bylaws address, this study suggests that social sororities employ organizational rhetoric as an effective means of persuading their members to be active participants within the organization. Ultimately, the analysis argues that the rhetoric employed by social sororities mimics the typified, effective rhetorical moves of an organization to shape the agency and identities of their members.
| Identifer | oai:union.ndltd.org:ucf.edu/oai:stars.library.ucf.edu:etd-2397 |
| Date | 01 January 2015 |
| Creators | Rood, Paige |
| Publisher | University of Central Florida |
| Source Sets | University of Central Florida |
| Language | English |
| Detected Language | English |
| Type | text |
| Format | application/pdf |
| Source | Electronic Theses and Dissertations |
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