The development of a marketing plan for an outboard engine manufacturer in Hong Kong.

Description

by Poon Ting-kwun, Wan Hung-koon. / Abstract in Chinese. / Thesis (M.B.A.)--Chinese University of Hong Kong, 1981. / Bibliography: leaves 79-80.

Links & Downloads

1. cuhk:320050
2. http://library.cuhk.edu.hk/record=b5885762
3. http://repository.lib.cuhk.edu.hk/en/item/cuhk-320050

Tags

Outboard motors--Marketing

Additional Fields

Identifer	oai:union.ndltd.org:cuhk.edu.hk/oai:cuhk-dr:cuhk_320050
Date	January 1981
Contributors	Poon, Ting-kwun., Wan, Hung-koon., Chinese University of Hong Kong Graduate School. Division of Business Administration.
Publisher	Chinese University of Hong Kong
Source Sets	The Chinese University of Hong Kong
Language	English
Detected Language	English
Type	Text, bibliography
Format	print, v, 80, [5] leaves ; 30 cm.
Rights	Use of this resource is governed by the terms and conditions of the Creative Commons “Attribution-NonCommercial-NoDerivatives 4.0 International” License (http://creativecommons.org/licenses/by-nc-nd/4.0/)