The goal of this diploma thesis is to make a strategic analysis of Marie Tumová Company, external and internal anylysis, to reveal the effect of different factors and give some recommendations and describe a appropriate strategy.
| Identifer | oai:union.ndltd.org:nusl.cz/oai:invenio.nusl.cz:76982 |
| Date | January 2008 |
| Creators | Tuma, Josef |
| Contributors | Kovář, František, Lukáčová, Jana |
| Publisher | Vysoká škola ekonomická v Praze |
| Source Sets | Czech ETDs |
| Language | Czech |
| Detected Language | English |
| Type | info:eu-repo/semantics/masterThesis |
| Rights | info:eu-repo/semantics/restrictedAccess |
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