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Query Segmentation For E-Commerce Sites

Indiana University-Purdue University Indianapolis (IUPUI) / Query segmentation module is an integral part of Natural Language Processing which analyzes users' query and divides them into separate phrases. Published works on the query segmentation focus on the web search using Google n-gram frequencies corpus or text retrieval from relational databases. However, this module is also useful in the domain of E-Commerce for product search. In this thesis, we will discuss query segmentation in the context of the E-Commerce area. We propose a hybrid
unsupervised segmentation methodology which is based on prefix tree, mutual information and relative frequency count to compute the score of query pairs and involve Wikipedia for new words recognition. Furthermore, we use two unique E-Commerce evaluation methods to quantify the accuracy of our query segmentation method.

Identiferoai:union.ndltd.org:IUPUI/oai:scholarworks.iupui.edu:1805/3364
Date12 July 2013
CreatorsGong, Xiaojing
ContributorsAl Hasan, Mohammad, Fang, Shiaofen, Raje, Rajeev
Source SetsIndiana University-Purdue University Indianapolis
Languageen_US
Detected LanguageEnglish

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